Passion, discretion & high standards.

Bordeaux Tourisme Affaire is above all a team of experts who contribute to supporting our customers, helping them discover our region, creating lasting memories.

BTA emerged from the collaboration of Jacques Durand and Pierre Chéoux who have always put customer satisfaction at the heart of their priorities.

Over the years, we have been able to surround ourselves with collaborators, meet new partners, build-up our fleet of vehicles and highlight our region and all its assets. We are committed to your needs to make each of your visits a moment that meets your expectations.

Today, we have a full fleet of vehicles, experienced drivers, professional guides, tourism project managers and are more than ever driven by the same passion for customer service.

We put a lot of ourselves into everything we do and into each of your request with the pride of our region, the know-how of our teams and the discretion that characterizes us.

In 2022, Bordeaux Tourisme Affaire celebrated its 20th anniversary and hopes to promote our region and offer you our services for a long time to come.

We will continue to search, meet, explore, share and perhaps one day we will go part of the way with you. Come, get in and let yourself be carried away!

Pierre Cheoux
Managing Director

Un chauffeur ouvre la portière pour son client

Our team

Our team of drivers is made up of professional and experienced drivers in VIP transport.

Specialized in wine tours, they also have >training in oenology (WSET - Level II), allowing them to assist you in discovering the Bordeaux vineyards.
Spoken languages : English ― Spanish.

For over 20 years, we have had the privilege to collaborate with several prestigious institutional and private clients.

Logo KeringLogo Canal+Logo HermèsLogo KeringLogo MartellLogo Château LatourLogo Pernod Ricard
Logo KeringLogo Château Mouton RotschildLogo Hôtel Intercontinental BordeauxLogo Département de la GirondeLogo AXALogo M6
Intercontinental Bordeaux ― Château Latour ― Château Mouton Rothschild ― Baron Philippe de Rothschild ― Hermes ― M6 ― Lectra ― Martell ― Axa
Clarins ― Bordeaux Excellence ― Conseil Géneral de la Gironde ― Pernod Ricard ― LVMH ― Canal+ ― Kering et bien d’autres.